So in the aftermath of another transfer deadline day Newcastle fans everywhere are left think what might have been as the club failed to bring the the players desperately needed to compete in the Premier league and improve on our poor season last year. However it appears no lessons have been learned and everything points to us struggling again this season.
The main issue for me is that once again the impression has been given that we were looking to bring in new players only to be left disappointed with no real explanations or justifications from those in charge. This is a bigger issue than not actually signing the players and is the main problem with our club. Our club have no regards for us fans - they lack the most basic of public relations skills and communication with the public is laughable.
If we had been informed at the beginning of the summer that no signings would be made then maybe we could have accepted that, however we were constantly hearing how "Signings are imminent" and "We will add quality" and other such transfers guaranties yet this had turned out to be nothing but lies. I firmly believe Mike Ashley had no intentions to sign any players this summer. He does not care about the club and will continue to show zero ambition. Mike Ashley will continue to withdraw funds from the club - the bumper TV deal, the Wonga sponsorship money, even the James Perch transfer fee have not been re-invested into the club. No doubt this money will be used to re-pay the loans Ashley give to the club instead of improving the playing squad.
There is a major problem when we are being out spent by the likes of Southampton, Cardiff and Norwich. We are a among the top 20 richest clubs in Europe yet have a owner who will not sanction purchases. I believe our fans are reasonable and do not expect Man City or Chelsea level of investment rather we just expect to see our money re-invested into the club. A budget of around 20m per season is very reasonable for a club of our size.
Therefore the fact that no permanent signings were made is an utter disgrace and a slap in the face of the fans, yet all we will hear in the next few days will be the same old excuses. Unfortunately Pardew will be forced to appear in front of the media and read a cleverly written statement no doubt approved by Ashley. We know he will suggest he is happy with his squad even though he told us all summer we need a forward and unfortunately he will defend Kinnear and Ashley as they are his superiors. No matter what we think of his managerial skills it is obvious the lack of signings will worry him and really leave him high and dry. My only criticism of Pardew is that he happily plays the role of a puppet who is controlled by the Ayatollah of Newcastle United Mr Mike Ashley, the man who is solely responsible for this mess.
Our owners intentions have always been questionable yet I have been willing to give him the benefit of the doubt however this is the straw that broke the camels backs. If Mike Ashley has no desire to progress our club then he needs to sell up and give the club to someone that respects the supporters and is willing to try and compete with other teams in the league rather than just simply exist along side them. Until the club is sold I cannot see that any progression will be made
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